Co-Founder/Designer at Fialina Design Studio
ABOUT THE DESIGNER
Who do you design for and what is your style?
I'm an import from Sweden, so my style is influenced by the strong design aesthetics of Scandinavia. I describe my personal design style as simple and bold and very colorful.
I am one of 3 women co-founders and designers at Fialina Design Studio. We run a unique studio where we all collaborate together to design a multitude of pattern collections that blend our 3 individual styles together.
Our goal is to create a lifestyle brand with our own exclusive textiles. Our fabrics and products will be available for sale online and through wholesale distribution. We also offer to develop product lines for small independent home decor businesses that want to have their own look and brand as well as for larger companies who want exclusive print designs.
What inspires you?
I'm inspired by sewing with my fabric and also knitting. I am also inspired by traveling, living in many different countries, and meeting other like minded people. I am fascinated by the design process, how it evolves when I sit down to work on a new design. I love design in so many forms: buildings, architecture, interior design, furniture design... The sky's the limit. I designed the modular home we live in after a fire consumed our original house and now I am open to challenges. I learn from them.
I am inspired by people and what makes them tick, by my beautiful daughters who constantly teach me to be the best I
can be. And lastly, by my husband who inadvertently pushes me and my buttons.
What do you love about being a designer?
I love the creativity and how I can express myself in so many different ways. Its' a wonderful feeling...to see your products being loved and used. I love the feedback I get from my happy customers.
Where can you be found/what are you doing on your days off?
Designing , drawing inspiration for patterns.