We had a great time with color and pattern, perhaps we'll see you next time.
The Surface Pattern Design Guild's first print workshop was full of fun, color and creativity. Instructor and Member Jill Turney took the attendees through her process of creating original prints and a variety of techniques. Each member then took their own images and translated them using the different techniques to create one of a kind patters.
We had a great time with color and pattern, perhaps we'll see you next time.
The Surface Pattern Design Guild is hosting a members only webinar on February 15, 2018 at 11 am with Sandy Sampson of The Color Marketing Group.
Members, to register for the webinar go to our Facebook Forum Events page.
Sandy will be presenting the Color Marketing Group’s® 2018+ World Color Forecast™ and will reveal the trends behind the 64 colors that make up this forecast.
CMG's 2018+ World Color Forecast™ is the culmination of regional and international color forecasting events and conferences held throughout 2016. The presentation looks at the global trends and influences affecting color, and gives insight into where color is moving around the world in 2018 and beyond. The World Color Forecast™ is the collaborative outcome of hundreds of color design professionals from around the world who attended CMG's ChromaZone® color forecasting workshops and conferences held in Latin America, Asia, Europe, and North America.
Presenter: Sandy Sampson, VP of PR & Communications for Color Marketing Group®, has been a member of CMG for 12 years. As a color marketing professional, Sandy applies color research and trends to color projects for products, spaces, graphic design, and surface pattern design. Her studio, Simple Modern Style, is located in Southern California.
In December of 2016 Pantone announced the color of the year for 2017 as Pantone 15-0343, otherwise known as Greenery.
The SPDG wanted to follow up and see how Greenery and the corresponding pallets can be seen in daily life.
We're still seeing it throughout the fashion and home decor world. Take a look at the slide show below and let us know if Greenery is still your top color of the year.
If you have not perused the London based Cabana magazine you are missing something truly fantastic. Full of lush vibrant photos of home interiors and fabric, this twice yearly magazine is a feast for the eyes.
Don't have the moo la to invest in a subscription of the design and decor magazine? Then check out their Instagram page, Cabana posts image after image to inspire any Surface Pattern Designer with pattern and color.
Comparing digital textile printing to traditional methods
Throughout the years there’s been a number of innovations in the textile printing industry, including the introduction of digital direct to garment printing.
However digital printing has not yet lead to the end of traditional screen print, therefore in this article we look at the differences between the two methods.
How print design has evolved with digital textile printing
Unlike screen printing, digital direct to garment printing provides the user with a lot more control in respect of the colors and inks used. However on the flip side, traditional screen printing can produce many more garments at a time, making screen printing a viable option for substantial orders. This is maybe due to direct to garment printers and the necessary ink cartridges required, not yet being large enough to process a substantial order. However with continued developments in technology, this shouldn’t be the case for much longer.
Direct to garment printing does not use a traditional heat transfer, as the ink is directly bonded/printed to the fabric. As a result, digital printing reduces the amount of time spent on set-up and production. Often used for artwork with a lot of detail, digital direct to garment printing also produces more colors at a higher resolution, without the customer ever having to worry about loosing the look of the design, or a traditional screen being required for each color.
Traditional screen print versus digital direct to garment printing
When it come to tools of the trade, screen printing involves making a stencil using a drawn/digital image or a photograph, then attaching to a screen, placing it over the desired canvas and smearing the ink over the image. With digital printing, all that’s required is a computer connected to a direct to garment printer containing the appropriate ink cartridge.
In respect of turnaround, screen printing takes a considerable amount of time in terms of set-up and production. However with digital printing, the whole process is considerably quicker. Making it an ideal solution for any customer who needs their printed garments in a hurry.
For the costs involved, with traditional screen printing the production price is driven by the number of color screens required and the size of the order. As a result if a customer requires a more complex design with many colors, then individual slides for every color specified will need to be created. Plus with traditional screen printing, the machinery must be operated by a professional screen printer, which of course also adds to the final cost. With digital printing, an appropriate computer and DTG printer is a one off investment. Making direct to garment printing a viable option for any start-up printing business looking expand their portfolio by printing on textiles.
Getting the best out of digital textile printing
Throughout the last decade, direct to garment printers have risen in popularity. Easy to set-up especially for one off orders, digital printing has not only transformed the printed textile market, but created a number of additional revenue streams for print organizations. Furthermore, marketers are now able to commission branded products to amplify their campaigns, conferences or seminars, without having to place a large and costly order, or consider the amount of time required to produce their requirements.
Due to its ability to facilitate large requests, traditional screen printing still has a place within the industry. However when it comes to bespoke, small batch orders, digital direct to garment printing is leading the way. From corporate branded T-shirts, local sports team clothing, fabric goodie bags and even personalized home furnishings, the ease and cost effective production method has enabled printers to work with their customers to create bright and refreshing designs at a cost effective price.
If you would like to explore more about the printers and ink used throughout the industry check out the SPDG resource page Print and Scanning Services.
If you are a Surface Pattern Designer, Graphic Designer, Fashion Designer or all around color lover your go to color search starts and stops at Pantone. Pantone's standardized color system enables the designer and the manufacturer to perfectly match the color pallette of the printed piece without being in the same location.
The company has been around since the 1950's. It began as a division of M & J Levine Advertising. The ink and printing division was organized and systematized by Lawrence Herbert, who in the 1960's bought the division and renamed it Pantone. Fifty plus years later and Pantone is still the industry leader in color, and it's no wonder. In the age of computer control and machine manufacturing Pantone still sees the value of the human element. Every color is mixed by hand and then tested by a color technician. Take a look at this great video of two color experts at work.
On a stroll through the internet, while looking for color inspiration I came across a feast for the eyes called Color Collective. Site creator and all around color genius Lauren Wager compiles images of her own and of other artists based solely on color.
In this interview she tells us about her history with color and her career path up until now.
At what age did you decide you were a color lover?
I'm pretty sure that I've been a color lover since the day I was born! During my childhood, color coding played a big role in my organization and planning rituals. Pretty much everything was organized by color! Every Sunday I would set out my outfits for each day of the week and use colored paper to label the clothes "Monday, Tuesday, Wednesday...etc". I would have different colored Flintstones vitamins each morning. My rock collection was organized by color (still is!). You could be sure that all of my M&M's would be sorted out by color before I would eat them! Color is such a fun part of childhood, and I've definitely carried that love with me to my adult life as well!
What does a color designer and social media designer do? Did these jobs inspire you to start Color Collective?
I actually started Color Collective before my design years at Bath & Body Works. At the time (in 2009-2010), I was working on freelance pattern designs and found it difficult to come up with fresh, new color palettes for the patterns. I discovered so many inspirational images online from blogs, and began pulling colors from those images to create palettes. I started Color Collective as a design, color & inspirational resource for myself - with the hopes that other creatives would find it helpful as well.
My role as a Color Designer at BBW came a few years later. I worked in the Seasonal Design department researching and presenting trend and color forecasts to develop a design aesthetic for each season. I built color palettes and chose specific Pantone colors for products (i.e. home fragrance accessories, gift bags, sponges), and also consulted the design team on color. After about two years in the Seasonal Design department I moved to the Marketing department on the Social Media team. In this department I worked on design and styling for BBW social media platforms (Instagram, Facebook, Pinterest & Twitter). I worked with the team to conceptualize, prop shop, style, design and retouch images.
Has Color Collective become your full time job now or do you work other jobs on the side?
I left BBW in February 2015 to work on a color/design book based off of Color Collective. The book is scheduled to release this summer! I'm currently wrapping the book up, working on some freelance design on the side, and searching for what is next in my color journey!
We wish Lauren well and can't wait to see what pallets she brings to us next!
This years Pantone Color of the Year is two colors, Rose Quartz 13-1520 and Serenity 15-3919. Saying that consumers are seeking more mindfulness, and antidotes to daily stress, they have given us two colors which are meant to convey a soothing balance of "wellness...order and peace."
It's interesting to visit the Pantone site, and explore the Colors of the Year for the past 16 years. Also on the page is a .ASE download for eight Pantone palettes incorporating both colors, so go scoop that up!
What do you think? Do these colors reflect trends you've been seeing? Are you or will you be using them in your design work?
Lastly, here's a screen shot from instagram this morning, celebrating the new Color(s) of the Year.
Do you have surface
pattern design related news, information, or tips to share? We want to hear from you!