The Pantone Color Institute has announced their color of the year 2018 as Pantone 18-3838 Ultra Violet. They have described it as a color that inspires originality and invokes visionary thinking. We agree after all if Prince made it his signature color then that's good enough for us.
“The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today.”
– Laurie Pressman, Vice President of the Pantone Color Institute.